Deputy Store Director

We are seeking an experienced and dynamic Deputy Store Director to join our flagship store in Old Bond Street, London. In this pivotal role, you will support the Store Director in overseeing the daily activities of the boutique, with a strong focus on front-of-house excellence. You will lead the sales team by example, ensuring the highest levels of customer experience, boutique presentation, and performance.

Your Contribution to the Role

Support the Store Director in the management of the boutique, with a hands-on focus on client-facing activities.

Lead and inspire the sales team, fostering a client-centric culture and upholding brand values.
Ensure a consistently exceptional client experience by monitoring service standards, floor presence, and team behavior.
Drive sales performance through personalized selling, customer retention, and clienteling strategies.
Supervise floor operations and ensure optimal team coverage and sales support throughout the day.
Work in close collaboration with Visual Merchandising and Back of House to ensure the boutique maintains impeccable standards.
Mentor and develop team members through coaching, feedback, and performance monitoring.
Act as a key point of contact for VIP clients and manage critical in-store situations with discretion and professionalism.

What You Bring to the Team

Significant experience in luxury retail, ideally in a managerial or team leader role.

Exceptional clienteling skills and a natural ability to lead by example.
Proven ability to drive business results and support sales targets.
Strong organizational, communication, and interpersonal skills.
An eye for detail and a strong sense of aesthetics and presentation.
Fluency in English is required; other languages are an asset.
A passion for women’s fashion and a deep understanding of the luxury retail landscape.